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Monthly Archives October 2014

Blue Triangle Technologies CTO, Donald Foss, To Speak at Mobile Shopping Conference

Blue Triangle Technologies, a strategic, results-oriented emerging leader in eCommerce and multi-platform commerce analytics, has announced that Donald Foss will Speak at the WBR Mobile Shopping Conference October 6-8, Litchfield Park, Arizona. Since 2007, the Mobile Shopping Summit has been the must-attend forum for digital executives looking to refine their mobile strategy.

The event provides world class networking opportunities and in-depth research support for the mobile retail industry & brand growth. Each year, the show brings together a select high-profile group of decision makers in a unique collaborative environment, creating in-depth conversations that matter around not only mobile, but also omni-channel shopper engagement.

The Mobile Shopping Summit show audience consists of 250+ senior mCommerce & eCommerce professionals from diverse industries, including but not limited to; Apparel, Accessories, Sporting Goods, Beauty, Consumer Electronics, Home Furnishings, Food & Beverage, Media, Luxury, Travel, Department Stores and more to find solutions to their top challenges.

Donald Foss, CTO of Blue Triangle Technologies, will be speaking at the summit on day 3 about the challenges mobile and online retailers face around mitigating authentic shopper frustration that typically leads to cart abandonment and significant revenue opportunity losses for merchants.

Blue Triangle Technologies’ eRevenueInsights is the first analysis solution of its kind to correlate eCommerce and mCommerce site performance with significant incremental revenue-making opportunities. We’ve worked with countless eCommerce clients and have identified areas where lost revenue is occurring on their online stores – and have provided highly-effective prescriptive remediation for these merchants.

If you would like to schedule a time to meet us during the Mobile Shopping Summit, please email us at If you are attending the Mobile Shopping Summit, visit us at Booth 17 at the Wigwam Resort in Litchfield Park, AZ October 6-8 for excellent, content-rich days of mobile online retail! For more information about the Mobile Shopping Summit, please visit the Mobile Shopping Summit Event Page.

For more information about Blue Triangle Technologies, go to

About Blue Triangle Technologies:

Blue Triangle Technologies proves that page load times do impact conversions the same way on all eStores. It is hard to know how much faster things need to be without measuring the impact that page speeds have on sales. Blue Triangle Technologies’ solutions, including eRevenueInsights and eMarketingInsights, measure real users conducting real transactions to determine correlations between speed and conversion rates. This information leads to better business decisions by providing clear visibility to performance targets that are aligned with significant increases in site revenue. To learn more about Blue Triangle Technologies visit us at or call 804.591.0735.

Blue Triangle Technologies Is a Gold Sponsor at 2014 Akamai Edge Conference In Miami Beach, FL

Blue Triangle Technologies, a strategic, results-oriented emerging leader in the eCommerce and multi-platform commerce analytics industry, has announced their participation in the 2014 Akamai Edge Conference as a gold sponsor. The conference, billed as the largest annual gathering of Akamai customers and partners, will address topics of greatest concern to clients of one of the largest cloud computing services and content delivery network (CDN) providers including:

  • Optimizing for speed and security of consumer Web experiences
  • Making responsive Web design work
  • Preparing for peak holiday traffic
  • Taking advantage of new opportunities in video monetization
  • The evolution of video workflow
  • Architecting the cloud for high availability
  • Securing your site against online threats and protecting your brand
  • Making the most of your network infrastructure
  • Accelerating branch office connectivity
  • Navigating net neutrality

Akamai Edge 2014 will feature over 70 technical and industry breakout sessions. Concurrent tracks will focus on the Consumer Experience, Digital Entertainment, Web Security, and the Enterprise Web. This year’s conference will also feature a Technologist track and onsite labs for technical professionals looking to develop new experiences and bring them more quickly to market leveraging the Akamai Intelligent Platform.

“Retail is rapidly changing with ever increasing demands for optimal performing eCommerce sites that yield maximum revenue capture. Blue Triangle Technologies’ solutions determine just how fast eCommerce sites need to be, to keep authentic shoppers satisfied and engaged straight through to checkout. eRevenueInsights finds and measures the lost revenue caused by particular poorly-performing pages, and provides the best prescriptive remediation required to achieve ideal revenue goals. “For the first time, we offer a compelling capability to help online and mobile merchants make accurate revenue-impacting decisions about their eCommerce or mCommerce enterprises,” said Tim Grant, Founder and President, Blue Triangle Technologies.

“We have the pedigree and extensive experience in performance analytics, load testing and performance management space. We built some of the prominent load testing and analytics tools that have been on the market and effectively used for years. All told, our experience in testing and analysis spans several decades. With eRevenueInsights, the next generation of online shopping analytics, retail leaders, such as eBay Enterprise, can successfully and intelligently implement strategic initiatives for their online retail clients that help them earn the most from their online stores, without fear of compromising performance,” said Grant.

The Blue Triangle Technologies team can be found in this year’s Partner Pavilion. For more information or to schedule a time to meet with the BTT team, please contact Robert Hughes, VP of Blue Triangle Technologies Sales,

About Akamai

Akamai® is the leading provider of cloud services for delivering, optimizing and securing online content and business applications. At the core of the Company’s solutions is the Akamai Intelligent Platform™, providing extensive reach, coupled with unmatched reliability, security, visibility and expertise. Akamai removes the complexities of connecting the increasingly mobile world, supporting 24/7 consumer demand, and enabling enterprises to securely leverage the cloud. To learn more about how Akamai is accelerating the pace of innovation in a hyper-connected world, please visit or, and follow @Akamai on Twitter.

About Blue Triangle Technologies

Blue Triangle Technologies is the maker of eRevenueInsights and eMarketingInsights, products that measure real users conducting real transactions and correlates the impact that speed has on conversion rates. This is strategic information that enables better business decisions by providing performance targets that support significant increases in site revenue. The founders experience spans over 4 decades in website performance analysis and load testing. To learn more about Blue Triangle Technologies visit us at or call 804.723.2446.