Quantify by page lost revenue that can be recaptured from removing friction.
Dive deeper into the problem to uncover hidden issues and deploy the perfect fix.
Validate with indisputable proof that your optimizations achieved desired business outcomes.
The podcast for Friction Fighters slaying the digital friction standing between you and your customers.
Is Your Site or App a Leaky Bucket? Plug the Holes and Convert More of the Traffic You’re Already Getting.
Is Your Site or App a Leaky Bucket? Plug the Holes and Convert More of the Traffic You’re Already Getting.
Learn proven strategies to uncover lost conversions from traffic you already have.
Discover why true frictionless experiences start with understanding users, not just technology. [...]
Magecart attackers now spoof trusted domains like Stripe to steal payment data. Learn how BT [...]