Quantify the cost of revenue-robbing friction in the digital experience.
Dive deeper into the problem to uncover hidden issues and deploy the perfect fix.
Validate with indisputable proof that your optimizations achieved desired business outcomes.
Quantify by page lost revenue that can be recaptured from removing friction
Visualize step-by-step conversion rates to understand customer fallout and drop-off
Calculate the cost impact on conversions resulting from users being directed to broken links
Identify pages where speed most impacts conversions and prioritize optimization efforts by ROI
Calculate the cost impact on conversions for every first- and third-party tag on your site
Trend, group and analyze side-by-side more than 40 site performance metrics your site vs. competitors
Identify highest converting path and bottlenecks undermining campaign performance
Identify friction points causing Google to deprioritize your site in rankings and customers to bounce prematurely
Identify and address hidden JavaScript functions that cause blocking behavior and frustrate users
Identify pages where speed most impacts conversions and prioritize optimization efforts by ROI
Identify friction caused by every piece of content on your site, to direct remediation efforts
Inventory all 1st & 3rd party domains, create a whitelist of approved domains, auto-generate and deploy your customized CSP
Calculate actual business impact of remediation efforts vs. goals
Visualize performance trends over time across numerous variables across your website
Analyze each object to see what was added, changed or moved with side-by-side comparison views
Learn 3 Hacks to Eliminate Site Friction and Improve Business Outcomes
less believable than
alien abductions.
Only Blue Triangle will quantify revenue-robbing website friction so you can prioritize solutions for the greatest ROI.
less plausible than
sasquatch
Only Blue Triangle can uncover your website’s revenue-robbing friction points so you can prioritize solutions for maximum ROI.
doesn't believe
in us either.
Only Blue Triangle can maximize ROI by revealing the truth about revenue-robbing friction on your website.
less believable than
alien abductions.
Only Blue Triangle will quantify revenue-robbing website friction so you can prioritize solutions for the greatest ROI.
As a result of Blue Triangle, we have shaved close to two seconds off of our dom complete measurement on our product pages. The speed improvement has not only helped our conversion rates, but our SEO rankings have also seen an uptick.
Blue Triangle is a unique optimization tool for me. I’ve never worked with any other solution that provides so much data about the business value of website performance and user experience. The biggest difference with Blue Triangle is the business opportunity reporting.
Every company should have Blue Triangle.
Quantify opportunity and know how much customer friction is costing you by page.
By leveraging Blue Triangle’s customer journey analytics, you can calculate the real business impact of problems on your website. Instead of guessing how much friction is costing you, you’ll know the impact precisely, page by page. And just as importantly, you’ll understand the revenue opportunity to be gained by reducing friction so you can achieve maximum ROI.
Get a pulse of every factor impacting customer experiences with a unified customizable dashboard.
Every red light is not the same. Nor is every business opportunity. Blue Triangle gives you unified tracking of technical, security, business and marketing KPIs like broken links, out of stock, bounce and exit rates and much more – all in a single customizable dashboard. Digital experience monitoring is just part of the story. Imagine the power of actionable insights that tell you which problems are robbing you of the most revenue, so you can fix them before they impact your search traffic, paid media efficiency and conversion rates.
Leverage customer journey insights to provide prescriptive remediation guidance for your engineers.
How do you know if you’re fixing the right problems at the right time? With customer journey analytics, you’ll pinpoint the precise sources of friction in your customer’s journey. You’ll gain instantaneous visibility to waterfall, tag impact, function tracing and other factors to create a blueprint of how to resolve the most critical issues. Because fixing a problem that doesn’t result in a better user experience or increased revenue is nothing but wasted time.
Validate your friction-removal efforts by linking technical remediation to customer experience improvements for true ROI.
Any DEM solution can tell you if your technical issues have been resolved. But has the customer experience improved? Did it result in a positive ROI? Only Blue Triangle enables you to validate that your remediation efforts achieved or exceeded the expected outcomes because only Blue Triangle starts by quantifying the revenue opportunity. Go beyond technical resolution to indisputable proof as shown with a positive ROI.
How does your website stack up against the speed and performance of your peers? Dare to compare with our industry benchmarks powered by synthetic monitoring.
With the highest G2 and NPS scores in the industry, it's easy to see how Blue Triangle has turned impressive business performance into undying customer loyalty.
Revenue-robbing friction doesn't just cost you. It funds your competitors. How much are you losing?
You've been hearing all about how great Google Analytics 4 is but here are 5 things you should know before making the switch.
Are you always watching your Core Web Vitals, comparing them to your competitors? It can be frustrating if theirs are improving and yours aren’t. Or even worse, if yours are underperforming because that’s going to impact your Google search placement and provide an inferior user experience.
Unless you’ve been living under a rock like Patrick Star, you’ve probably heard about ChatGPT. Everyone’s been buzzing about it and for good reason. It’s a cutting-edge artificial intelligence (AI) tool that can be a virtual assistant, answer specific questions, create content, and so much more.
Lenovo Shares Their Winning Strategy to Grow Online Revenue with Frictionless Digital Experiences CHALLENGE: Lenovo is committed to helping every customer experience their own transformation through innovative products, solutions, and services offered on Lenovo.com. The company needed a systematic and repeatable way to quantify the customer experience to help achieve its business and revenue goals.
Leading Brands Cut Through the Noise of the Competition with Video to Build Customer Trust. eCommerce brands understand how crucial it is to distinguish from the competition. So how can you ensure that your company is memorable when there are so many things available and so many opportunities to connect with customers?
The Business Benefits of Using Synthetic Monitoring to Connect the Performance of Web-Based Applications and SaaS Services to the Customer and Employee Experience. Delivering a frictionless experience is a necessity for any performance-driven business looking to build customer trust and loyalty and improve bottom-line revenue. This digital experience also includes the experience that an organization’s employees receive.
Friction is like a space invader sent to destroy the customer experience. Plan your battle strategy with tips from this eBook to repel their costly attacks and create frictionless digital experiences that build customer trust and loyalty.
Can a millisecond really cost you millions? Yes, it can.
"On my team, you have to talk about the ugly babies," Said Billy Ray Taylor, an executive director at Goodyear Tire. At the time, he was touring an underperforming factory that he was tasked with turning around and improving.
The True Cost of Friction Will Surprise You Imagine a website that takes too long to load. And let’s be real. We don’t have to imagine too hard. It’s something most of us experience every day. It’s a frustrating experience and can be a pain in the @$$.
New year, new trends that you must know for a frictionless 2023 Last year, with inflation and fears of a recession, every customer mattered. This still rings true in the new year. Facing new challenges and competitive and economic pressures, 2023 will be an uphill battle for online and omnichannel businesses.
Amazon and the Unbelievable Cost of Site Outages Amazon’s website and app was down for thousands of frustrated shoppers Wednesday morning, December 7th. When this happens, many shoppers might be left wondering, “Is this issue only happening on my device?” and take to Twitter to voice their dissatisfaction.
Cyber Week 2022 Recap Every Shopper Matters This Holiday Season With the ongoing pandemic, high inflation, and a looming recession affecting consumer confidence, many retailers and eCommerce websites faced unique challenges this holiday season. As a result, Cyber Week 2022 may not break earth-shattering sales records, which historically have increased yearly except last year. The holiday season looks different this year, and according to Adobe Analytics estimates, Cyber Week will bring in $34.8 billion overall.
Cyber Monday 2022: The Fastest and Slowest Retail Websites
Black Friday 2022: The Fastest and Slowest Retail Websites Black Friday 2022 online sales are projected to grow by just 1% year-over-year at $9 billion, according to early estimates from Adobe. With $8.9 billion in sales the year before, Black Friday 2021 marked the first time growth reversed. Can online sales buck the trend this year?
Thanksgiving Day 2022: The Fastest and Slowest Retail Websites It’s no surprise that many consumers would go online to get their holiday shopping done. Since the pandemic accelerated online adoption, eCommerce has become a convenient way for consumers to navigate their holiday shopping.
Continuous Experience Optimization for Native Mobile Apps is Here. Our new Native Mobile App Analytics and Monitoring solution introduces a fresh take on traditional mobile application monitoring, beginning and ending with business outcomes and actionable insights on your customers' digital experience. The Blue Triangle platform is designed to help brands focused on a culture of continuous experience optimization quantify the cost of friction and deliver frictionless customer experiences.
Holiday eCommerce Planning Guide for Frictionless Digital Experiences As the holiday eCommerce event of the year is quickly approaching, Blue Triangle has put together a complete guide to help retailers achieve their business objectives this Cyber Week. Whether you're an omnichannel or online business or both, the peak shopping season will be chock-full of challenges for teams to overcome, such as economic volatility and rising prices impacting the purchasing decisions of inflation-weary shoppers.
Headless eCommerce: The Next Step in Digital Commerce Evolution Forecasted to become a $6.3-trillion industry by 2024, the global eCommerce market is growing at a very rapid, unprecedented pace. This is happening despite recent seismic disruptions and challenges to global economies.
Power Your eCommerce Sales Funnel with Video