The Frictionless Experience: The podcast where we slay friction one episode at a time   Listen to the podcast

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Can Retailers Win Customers Over with Frictionless Checkout?

Digital experience optimization Conversion rate optimization user experience
Retailers can’t win hearts by innovating the checkout experience, but companies can build an Amazon-like checkout that actually converts. Retailers often seek innovative ways to differentiate themselves. For...
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How Rainbow Shops Slashed Shipping Losses by 75% with One Simple Change

Ecommerce user experience
The holiday season—a time of joy, celebration, and, increasingly frantic online shopping.

The Key to a Truly Personalized Experience Lies in Knowing Your Customers

Digital experience optimization Conversion rate optimization
Personalization is no longer optional—it's a necessity. Brands everywhere claim to "know...

Why Cross-Team Alignment Can Make-or-Break Customer Experiences

user experience
Is your team sabotaging your customer experience without even knowing it? Customer experience can “make or break a brand,” as Angel Singh, VP of Customer Experience at Petco, explained on The Frictionless

Blue Triangle Recognized in the 2024 Gartner Magic Quadrant for Digital Experience Monitoring

Digital experience optimization Website performance
Blue Triangle is Ranked Highest in Execution for Niche Players on the Gartner Magic Quadrant for Digital Experience Monitoring. We're proud to be recognized in the inaugural 2024 Magic Quadrant for Digital

Spooktacular Success: How Spirit Halloween Masters Seasonal Retail

Ecommerce
Spirit Halloween has become synonymous with the spooky season. Each fall, millions of shoppers visit its pop-up stores to buy costumes, decorations, and party supplies, embracing the Halloween spirit. Since

3 Unspoken Rules of Gift-Giving eCommerce Sites and Reducing User Friction

user experience Podcast
In our most recent episode of The Frictionless Experience, my co-host Nick Paladino and I had the privilege of delving into the unspoken rules of gift-giving in eCommerce with Hal Siegel, the Vice President of

How the Friction Five Impact User Experiences and Conversion Rates

Podcast
In a popular episode of The Frictionless Experience, Nick Paladino and I discussed the concept of the "Five Friction Forces" that can hinder a brand's digital experience and impact customer satisfaction,

Debunking the 2-Second Site Speed Myth: How Fast is Fast Enough?

Podcast
Here is a counterintuitive truth about website speed: faster isn't always better. In a recent episode of The Frictionless Experience, Nick and I explored the complexities of website performance, and

Core Web Vitals: Beyond the Numbers to Elevate User Experiences

Digital experience optimization user experience Website performance Podcast
When thinking about Core Web Vitals, the conversation often seems dominated by technical jargon and performance metrics. However, as Barry Pollard, a web performance advocate from Google, explained in a

Does AI in Digital Healthcare Experiences Remove or Add Friction?

Podcast
Artificial Intelligence (AI) is reshaping industries, with healthcare at the forefront of this revolution. But while the promise of AI in healthcare is immense, does it ease friction for organizations and

5 Ways AI is Going to Change Product Manager Roles

Podcast
Is Artificial Intelligence (AI) coming after Product Manager jobs? Should PMs be worried that they'll be replaced? The answer might be surprising. While some fear that AI may reduce the need for product