.svg)
Back to Resource Hub
Apple's online store performance topped that of every other top 10 internet retailer, including Amazon and Walmart.
Cyber Monday sales rose 16 percent from last year, totaling $3.07 billion, and nearly half of all Black Friday weekend shoppers went online to make purchases. As the number of consumers shopping online increases, website performance will continue increase its relevance within the eCommerce space.
Blue Triangle continually collects multi-hour measurements from various US locations of every retailer within the Top 1000. Here is our analysis of the Internet Retailer Top 10 on Cyber Monday.
Website Performance
- Apple's average page speed was 1.85 seconds, peaking at 2.32 seconds at 2pm EST.
- The slowest retailer was Sears, which had an average page load time of 6.12 seconds, 3.3x Apple's! It peaked at 8 seconds at 7pm EST.
- Home Depot was the second fastest retailer, averaging a 2.89 second page load time.
- Walmart outperformed Amazon by over 1/5th of a second
Top 10 vs Top 1000
- All together, the top 10 retailers were 19% slower than the top 1000 average.
- Page speed peaked at 2:00pm EST for the top 10 retailers, and 4:00pm EST for the top 1000 retailers.
- Page speed was fastest at 9:00am EST for the top 10, and at 6:00am EST for the top 1000.
Related Articles
Mobile App Breadcrumbs: The Trail Behind Every Crash
Often the slowest part of fixing a mobile bug is figuring out what happened. A customer
Phygital Retail: Why Shoppers Like Maya Won't Forgive a Broken Journey
When digital and in-store experiences don't talk to each other, retailers lose more than
The Friction Point Isn't the Finish Line Anymore
The gap between "we found it" and "we fixed it" is where the revenue leaks out now. That