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Why Organizations Struggle to Create Frictionless Digital Experiences

Podcast
In an era where customer experience (CX) can make or break a brand, why do many organizations struggle to deliver seamless and frictionless digital experiences? Despite widespread recognition of its...
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How to Adapt Digital Experiences for Mobile Devices

Digital experience optimization Podcast
Delivering a great mobile experience for your users is no longer a nice-to-have — it's...

Friction is in the Eye of the Beholder

Digital experience optimization Ecommerce Podcast
The world is arguably more connected than ever before as eCommerce goes beyond borders. ...

Using Experience Design to Optimize Your Website

Digital experience optimization user experience Blog Digital Commerce Podcast Experience Design Website Design
How to Use Experience Design to Achieve an Elevated Website Design in 7 Steps You’ve likely heard the phrase “function over form” when it comes to website design, right? Does this mean that beauty doesn’t

Building an Enterprise-Wide Reusable Design System 

Digital experience optimization user experience Website performance Blog Digital Commerce Podcast
The ultimate guide to why and how to create a reusable UX design system In a recent episode of The Frictionless Experience podcast, our guest shared what was essentially a crash course in the concept of

Can Friction Serve a Positive Purpose?

Digital experience optimization user experience Website performance Blog Digital Commerce Podcast
Surprising ways adding Purposeful Friction to a digital experience can improve the user experience. And benefit your company as well. At Blue Triangle, we are passionate about helping brands create

Prioritizing Friction Points with the Most Potential to Move the Needle

Marketing Analytics Conversion rate Conversion rate optimization Ecommerce Digital Commerce Podcast
Five ways to help your digital product teams focus efforts to remove user friction, prioritize new features and drive more revenue with A/B testing. Companies spend millions of dollars each year performing

Why Digital Friction is a Big League Problem

Podcast
Learn the fives steps to unify your team around driving costly-friction out of your digital experiences to improve conversions, revenue and customer loyalty. Have you ever watched a team of four-year-olds play

Why Earning Customer Trust is the First Step to Digital Success in B2B Purchases

Podcast
Use these 5 principles to earn the right to transact and keep transacting through the customer's lifecycle. In today's digital-first world, people enjoy the freedom to transact with companies without going

Mastering the Art of Product Management to Remove Digital Friction

Podcast
“A great product manager has the brain of an engineer, the heart of a designer, and the speech of a diplomat,” says Deep Nishar, former VP of product and user experience at LinkedIn. On an episode of The

How Employee Experience Impacts Your Bottom Line and Customer Success

Podcast
As consumers ourselves, we recognize the value of a frictionless customer experience. And brands that deliver them are ones that we want to support and become loyal to. But the value of delivering a

A Disruptive Marketer and Data Punk's Take on Analytics and Design

Podcast
"Design is not just what it looks like and feels like. Design is how it works," said the legendary Steve Jobs. When it comes to design, the ultimate goal is to create a frictionless experience for the user,