Quantify by page lost revenue that can be recaptured from removing friction.
Dive deeper into the problem to uncover hidden issues and deploy the perfect fix.
Validate with indisputable proof that your optimizations achieved desired business outcomes.
The podcast for Friction Fighters slaying the digital friction standing between you and your customers.
Is Your Site or App a Leaky Bucket? Plug the Holes and Convert More of the Traffic You’re Already Getting.
Is Your Site or App a Leaky Bucket? Plug the Holes and Convert More of the Traffic You’re Already Getting.
Learn how Eventbrite uses strategic friction to build trust, fight fraud, and enhance customer [...]
Learn how Lowe's SRE team maximizes system reliability and operational efficiency, enhancing [...]
AI shopping is revolutionizing e-commerce, shifting focus from websites to bots. Learn how to adapt [...]