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Insights for Friction Fighters

Blue Triangle offers the only complete platform purpose-built for Continuous Experience Optimization powered by Business Outcomes.

NCAA
NCAA Basketball Selection Sunday Web Performance Analysis

March Madness is here. Millions of Americans are filling in their brackets online, predicting the Final Four and...

Valentines day
Valentine's Day Performance Analysis

Let's face it. We've all probably shopped at the last minute for practically every holiday and Valentine's Day is no...

superbowl
How 2016 Super Bowl Commercials Affected Advertisers' Website Load Times

On average, brands who advertised during the 2016 Superbowl saw their site’s page load time increase by 38% during the...

cdn-effectiveness 2
3 Ways to Validate Your CDN's Effectiveness

It's been proven over and over again that online sales suffer when shoppers have a slow website experience. So in order...

Boxing Day
Boxing Day (12/26) Web Performance Analysis

As gift card redemption rates skyrocket and consumers seek to spend their holiday cash online, the performance of...

Nov 2015 Web Perf
November 2015 Web Performance Case Study

Using our exclusive analysis, we report on how web performance impacted the conversions and sales of four different...

Ecommerce 1
Cyber Monday 2015: Web Performance Analysis

Blue Triangle continually monitors the Top 1000 US Internet Retailers to deliver industry-leading analysis on web...

HTTP2 Risks and Rewards
HTTP/2: Risks and Rewards

Cloudflare announced December 3rd, 2015 that it has enabled HTTP/2 for everyone. But does a faster internet to everyone...

Apple Cyber Monday
Apple Outperforms Amazon, Walmart on Cyber Monday 2015

Apple's online store performance topped that of every other top 10 internet retailer, including Amazon and Walmart....

Thanksgiving 2015
Thanksgiving through Black Friday 2015 Web Performance Analysis

Online retail spending on Thanksgiving increased by 25% from last year, and Black Friday eCommerce sales were up 14%...

holiday-2014-infographic-featured
Holiday 2014: Website Performance Review [Infographic]

We analyzed the 2014 holiday season to show how page speed impacted online retailers. We looked at 4 sites in...

Better Mobile
How to Optimize Your Website for Better Mobile Experiences and Conversion Rates

When I attended college for web development and design, responsive design was merely an idea that was gaining traction...

Blocking
Blocking: The Web Performance Villain

You may not realize it, but your pages may be slowing down due to something that usually flies under the radar:...

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