The Frictionless Experience: The podcast where we slay friction one episode at a time  Listen to the podcast

“How can we validate that we acheived the business outcomes from improving the customer experience and prove we delivered a far greater return than we spent to resolve friction?”

Clear-Cut Revenue Attribution Replaces Hunches with Proof Points

With budgets slashed and the value of every tool question, the ability to connect specific optimization improvements to measurable business results is more critical than ever.

 

It's virtually impossible to know what worked and what didn't without a consistent revenue attribution method.

 

Blue Triangle empowers teams with a sure-fire way to evaluate the success of every optimization accurately and systermatically with quantifiable evidence. So, you can prove your business value.

More Business Opportunity, Less Friction.

Every page on your site has value. But each page does not have the same impact on your business.

How Does Our Proven Revenue Attribution Work?

We’ve perfected our Revenue Attribution methodology to provide a unique comparative analysis between site optimizations and conversion rates and revenue.

This enables you to isolate the factors affecting revenue to see how an increase (or decrease) in friction contributes to your business results over a given time period.

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ATTRIBUTE REVENUE TO ANY CHANGE YOU MAKE TO YOUR WEBSITE OR MOBILE APP.

Gain valuable insights into the revenue gains associated with your site's performance and user experience optimizations for continuous revenue growth.

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We are able to identify the business impact of slow page load times, and then drill into specific areas contributing to these issues. 

Verified User

Enterprise Hospitality

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PROVE THE BUSINESS VALUE OF YOUR OPTIMIZATION EFFORTS.

All teams, from Product and Marketing to Engineering and Business Leadership, can correlate optimizations to bottom-line revenue.

Rick C.

When we followed Blue Triangle's advice conversion increased just like the tool predicted.

Rick C.

Director of Web Solutions

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PROVE AND MAXIMIZE ROI WITH REVENUE ATTRIBUTION.

Blue Triangle's Revenue Attribution  provides a unique comparative analysis on conversion rate and revenue between two time periods to see how a performance increase or decrease impacted business outcomes.

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Blue Triangle will give you the data you are missing to address the areas that most impact the bottom line.

Erick L.

Lead Performance Architect

Get the answers to your critical questions that you can’t get from your observability platform alone.

Unbelievable? Yeah, that's what our customers thought. Before we turned impressive business performance into undying customer loyalty.

Marriot
Boohoo
Moxy
Burton
Aloft hotels
La quinta
Primeline
Barclays
Vacasa
Wingate
Courtyard hotels
Ballard designs
Lowes
Garnet hill
Staples
Kate spade
Living spaces
Kaiser Permanente 2008
Radisson hotels
Equifax
Hawthorn suits
Gaylord
Dicks
Residence inn
St regis
Urban outfitters
Zales
Chewy
Aetnahealth
Diamonds direct
Lululemon
Walgreens boots alliance
Home depot

How much is revenue-robbing friction costing you?

Don’t spend another sleepless night worrying about slow webpages and site friction. We’ll help you get more sleep and revenue.