Quantify by page lost revenue that can be recaptured from removing friction.
Dive deeper into the problem to uncover hidden issues and deploy the perfect fix.
Validate with indisputable proof that your optimizations achieved desired business outcomes.
The podcast for Friction Fighters slaying the digital friction standing between you and your customers.
Is Your Site or App a Leaky Bucket? Plug the Holes and Convert More of the Traffic You’re Already Getting.
Is Your Site or App a Leaky Bucket? Plug the Holes and Convert More of the Traffic You’re Already Getting.
Learn how hidden friction in customer experiences can cost millions, and why understanding actual [...]
New data reveals slow-loading advertisements are silently draining potential revenue from retail [...]
How MVP culture leads to product bloat and how continuous measurement can fix it. Learn to [...]