The Frictionless Experience: The podcast where we slay friction one episode at a time / Listen to the podcast
Quantify by page lost revenue that can be recaptured from removing friction
Dive deeper into the problem to uncover hidden issues and deploy the perfect fix.
Validate with indisputable proof that your optimizations achieved desired business outcomes.
Expert Strategies to Create Frictionless User Experiences that Increase Conversions and Customer Loyalty
Blue Triangle has been recognized as a leading data-driven software provider for digital teams to optimize their marketing efforts and achieve their business objectives. MarTech, an industry publication for marketing and technology professionals, and Prohaska Consulting, a New York-based digital advertising consultancy, have included Blue Triangle in a matrix of Marketing Technologies, in particular the Channel Specific Optimization quadrant, as a technology that supports brands and their associated online presence. Read more about overcoming identity and measurement obstacles: https://martech.org/identity-and-the-changing-measurement-landscape/
