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Blue Triangle offers the only complete platform purpose-built for Continuous Experience Optimization powered by Business Outcomes

A Goal-Oriented Approach to Optimizing Your Website in 5 Steps

Web Performance Digital experience optimization user experience Website performance
Optimizing your website for conversions is not just a strategy—it's a necessity. As you gear up for high-traffic events like Black Friday, it's crucial to ensure that your site is fast and aligned with your

Unlock Effortless Core Web Vitals Optimization with VitalScope 2.0

Product Announcements
Optimizing your Core Web Vitals with Blue Triangle just got easier with new, improved VitalScope functionality. Core Web Vitals (CWVs) are an important and objective benchmark for measuring user experience,

5 Ways to Optimize Your Core Web Vitals and Enhance User Experience

Digital experience optimization user experience
Boost your Core Web Vitals (CWVs), achieve scores that will make Google happy, and run laps around your competitors. It's no secret that maintaining excellent Core Web Vitals (CWV) is crucial for both user

How to Get C-Level Buy-In for Prioritizing Frictionless Experiences

Digital experience optimization Podcast
You know that friction on your website—anything that delays or prevents a user from reaching their goal—costs you conversions and revenue. But how do you convince your leadership that it's a big enough problem

5 Ways Quick Service Restaurants (QSRs) Can Remove Friction by Enhancing Digital Experiences

Digital experience optimization
When was the last time you placed a mobile order or used a digital coupon at your favorite fast-food or quick-service restaurant? For these companies, enhancing the digital experience is no longer just about

The Ultimate Guide to Mastering Core Web Vitals Monitoring in 2024

Web Performance Ultimate Guides Digital experience optimization Ecommerce Use Cases
Core web vitals monitoring is mission-critical to get your site more visibility in search engine results. Core Web Vitals (CWV) are essential metrics that measure a webpage's loading performance,

Why Organizations Struggle to Create Frictionless Digital Experiences

Podcast
In an era where customer experience (CX) can make or break a brand, why do many organizations struggle to deliver seamless and frictionless digital experiences? Despite widespread recognition of its

10 Pro Tips and Techniques Product Managers Need to Know

As a guest on The Frictionless Experience, I challenged the community of Friction Fighters to go above and beyond delivering 5-star customer experiences and shoot for 10 stars. While a 5-star experience means

How to Adapt Digital Experiences for Mobile Devices

Digital experience optimization Podcast
Delivering a great mobile experience for your users is no longer a nice-to-have — it's now table stakes for every brand. Not convinced? Consider these stats from Capital One Shopping Research: Smartphone

Friction is in the Eye of the Beholder

Digital experience optimization Ecommerce Podcast
The world is arguably more connected than ever before as eCommerce goes beyond borders. Make sure there’s no friction when crossing digital borders with your brand. So, expanding online sales internationally

Using Experience Design to Optimize Your Website

Digital experience optimization user experience Blog Digital Commerce Podcast Experience Design Website Design
How to Use Experience Design to Achieve an Elevated Website Design in 7 Steps You’ve likely heard the phrase “function over form” when it comes to website design, right? Does this mean that beauty doesn’t

Building an Enterprise-Wide Reusable Design System 

Digital experience optimization user experience Website performance Blog Digital Commerce Podcast
The ultimate guide to why and how to create a reusable UX design system In a recent episode of The Frictionless Experience podcast, our guest shared what was essentially a crash course in the concept of