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NCAA Basketball Selection Sunday Web Performance Analysis

Web Performance Industry Benchmarks Blog
Josh Carter
March Madness is here. Millions of Americans are filling in their brackets online, predicting the Final Four and inevitably who will come up on top. And while the odds of creating a perfect bracket are roughly

Valentine's Day Performance Analysis

Web Performance Industry Benchmarks Blog
Josh Carter
Let's face it. We've all probably shopped at the last minute for practically every holiday and Valentine's Day is no exception. In fact, Amazon even created a category on their site for this very thing.

How 2016 Super Bowl Commercials Affected Advertisers' Website Load Times

Web Performance Industry Benchmarks Blog
Josh Carter
On average, brands who advertised during the 2016 Superbowl saw their site’s page load time increase by 38% during the hour following their advertising spot. High traffic levels directly contribute to

3 Ways to Validate Your CDN's Effectiveness

Web Performance Blog
Josh Carter
It's been proven over and over again that online sales suffer when shoppers have a slow website experience. So in order to improve web performance, appropriate CDN investments need to be made. These can get

Boxing Day (12/26) Web Performance Analysis

Web Performance Industry Benchmarks Blog
Josh Carter
As gift card redemption rates skyrocket and consumers seek to spend their holiday cash online, the performance of online retailers is vital. American Express reported that 66% of holiday shoppers anticipated

November 2015 Web Performance Case Study

Web Performance Blog
Josh Carter
Using our exclusive analysis, we report on how web performance impacted the conversions and sales of four different online retailers during the month of November. The Rundown Dates: 11/1/2015 – 11/30/2015

Cyber Monday 2015: Web Performance Analysis

Web Performance Industry Benchmarks Blog
Josh Carter
Blue Triangle continually monitors the Top 1000 US Internet Retailers to deliver industry-leading analysis on web performance. Below is our analysis of Cyber Monday. Methodology Date: 11/30/15 (Cyber Monday)

HTTP/2: Risks and Rewards

Web Performance Blog
Donald E. Foss
Cloudflare announced December 3rd, 2015 that it has enabled HTTP/2 for everyone. But does a faster internet to everyone come at a cost? Cloudflare now provides HTTP/2 for everyone. HTTP/2 became official in

Apple Outperforms Amazon, Walmart on Cyber Monday 2015

Web Performance Industry Benchmarks Blog
Josh Carter
Apple's online store performance topped that of every other top 10 internet retailer, including Amazon and Walmart. Cyber Monday sales rose 16 percent from last year, totaling $3.07 billion, and nearly half

Thanksgiving through Black Friday 2015 Web Performance Analysis

Web Performance Industry Benchmarks Blog
Josh Carter
Online retail spending on Thanksgiving increased by 25% from last year, and Black Friday eCommerce sales were up 14% from 2014. Together, online sales reached a record $4.45 billion, and over half of

6 Ways to Gear Up Your eCommerce Marketing for the Holidays

Marketing Analytics Blog
Josh Carter
The holidays are rapidly approaching. Are you ready? Your team has probably conducted Load Tests and A/B Tests over the past few months to ensure your site is ready for scale. But as a marketer, it’s now time

Holiday 2014: Website Performance Review [Infographic]

Web Performance Industry Benchmarks Blog
Josh Carter
We analyzed the 2014 holiday season to show how page speed impacted online retailers. We looked at 4 sites in particular, including clothing, yoga, and sporting goods retailers. The Rundown Key Takeaways