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Blue Triangle offers the only complete platform purpose-built for Continuous Experience Optimization powered by Business Outcomes

Add Revenue Prediction to Your eCommerce Holiday Preparedness

Webinar Ecommerce
Add Revenue Prediction to Your eCommerce Holiday Preparedness Learn how Microsoft’s Senior Program Manager and Performance Expert Gary Stute is taking their 2015 Holiday Preparedness Plans to the next level

Why Your Web Development Team Should Care About Revenue

Web Performance Blog
Slow Web Performance Impacts Your Business It’s not unusual for eCommerce website development teams to work in a heads-down approach – fix the website, update the website, don’t break the website. IT

How to Prepare Your eCommerce Site for the Holidays

Web Performance Blog
Last year, Blue Triangle discussed how important it is for business owners and site operations to load test for the important shopping days through the holidays. While several major eCommerce sites

How Fast is Fast Enough? Why Web Performance Isn’t Always Everything

Web Performance Blog
In 2006, Amazon discovered that for every 100 milliseconds of page load delay, their overall sales declined 1%. Other studies state that a one second delay can result in a 7% reduction in conversions. With all

The Business Case For Choosing a CDN

White Papers
Looking to evaluate your content delivery network? Thinking about switching providers? You’ve come to the right place. This white paper will show you how you can make a more informed business decision around

Data Science and the Build Vs. Buy Dilemma

Blog
Identifying patterns in data can help businesses plan more effective website strategies. Many companies are adding Data Scientists to guide those decisions, such as identifying the impact page speed has on

NCAA Basketball Selection Sunday Web Performance Analysis

Web Performance Industry Benchmarks Blog
March Madness is here. Millions of Americans are filling in their brackets online, predicting the Final Four and inevitably who will come up on top. And while the odds of creating a perfect bracket are roughly

Valentine's Day Performance Analysis

Web Performance Industry Benchmarks Blog
Let's face it. We've all probably shopped at the last minute for practically every holiday and Valentine's Day is no exception. In fact, Amazon even created a category on their site for this very thing.

How 2016 Super Bowl Commercials Affected Advertisers' Website Load Times

Web Performance Industry Benchmarks Blog
On average, brands who advertised during the 2016 Superbowl saw their site’s page load time increase by 38% during the hour following their advertising spot. High traffic levels directly contribute to

3 Ways to Validate Your CDN's Effectiveness

Web Performance Blog
It's been proven over and over again that online sales suffer when shoppers have a slow website experience. So in order to improve web performance, appropriate CDN investments need to be made. These can get

Boxing Day (12/26) Web Performance Analysis

Web Performance Industry Benchmarks Blog
As gift card redemption rates skyrocket and consumers seek to spend their holiday cash online, the performance of online retailers is vital. American Express reported that 66% of holiday shoppers anticipated

November 2015 Web Performance Case Study

Web Performance Blog
Using our exclusive analysis, we report on how web performance impacted the conversions and sales of four different online retailers during the month of November. The Rundown Dates: 11/1/2015 – 11/30/2015