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Insights for Friction Fighters

Blue Triangle offers the only complete platform purpose-built for Continuous Experience Optimization powered by Business Outcomes.

Blue Triangle Interaction to Next Paint (INP)
Interaction to Next Paint (INP): Does it Really Matter? Here's Everything You Need to Know

No one likes friction in their digital, physical, and phygital user experience, including Google. Core Web Vitals (CWV)...

Investing in a frictionless experience
Frictionless Experience is an Investment Worth Making

What makes Amazon an undisputed leading eCommerce website? Is it the website's features? According to numerous sources,...

Blue Triangle Cyber Monday 2023 Fastest and Slowest Websites
Cyber Monday 2023: The Fastest and Slowest Retail Websites

Cyber Monday has proven itself to be the biggest shopping day this holiday season (and year) ringing in a...

Blue Triangle Black Friday 2023
Black Friday 2023: The Fastest and Slowest Retail Websites

Every year, shoppers would eagerly line the blocks on Thanksgiving evening into Black Friday in anticipation of...

The Fastest and Slowest Sites on Thanksgiving Day 2023
Thanksgiving Day 2023: The Fastest and Slowest Retail Websites

On Thanksgiving Day, consumers gobble up more than turkey and pumpkin pie. They also feast on savory online promotions...

The Frictionless Experience podcast episode on Site Speed
Optimize Speed and the Five Friction Forces for a Frictionless Experience

Join us for an insightful discussion with Kenny Goldshvartz, a Digital Strategy and Solutions expert at Wyndham Hotels...

How a CSP Would Have Prevented 3 High-Profile Magecart Attacks
How a CSP Would Have Prevented 3 High-Profile Magecart Attacks

What do British Airways, Newegg, and Ticketmaster have in common? They were victims of cross-site scripting attacks...

The Frictionless Experience Podcast Episode with Mike Shady
Leverage Site Functionality to Reduce Friction and Maximize Loyalty

Mike Shady, an eCommerce Executive and former Senior Vice President of Online for Lowe's, shares his extensive...

Content Security Policy (CSP)
Why Are So Many Major Websites Operating Without a Content Security Policy (CSP)?

While browsers have supported Content Security Policies (CSPs) for over a decade, and the benefits of a CSP are well...

Blue Triangle Now Offering INP support in Real User Monitoring

Since most users spend the majority of their time on a webpage after it loads, Google Core Web Vitals (CWV) will soon...

Unlocking the Truth about Content Security Policy (CSP): Debunking 5 CSP Myths

JavaScript tags are constantly added to sites and apps by multiple teams. But over time, poor tag management can result...

Usability and Functionality is one of the Five Friction Forces.
5 Tips to Improve Site Usability and Functionality for a Frictionless Experience

The success of any site or mobile app hinges on understanding the Five Friction Forces to drive conversions and grow...

How the Healthcare Industry Benefits from Delivering a Frictionless Experience
How the Healthcare Industry Benefits from Delivering a Frictionless Experience

When you think about a frictionless digital experience, what's the first thing that comes to mind? For many, the answer...

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