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Insights for Friction Fighters

Blue Triangle offers the only complete platform purpose-built for Continuous Experience Optimization powered by Business Outcomes.

Measuring Performance Geographically

Looking to grow business in another country or region? Blue Triangle’s tools measure every experience of every user on...

Add Revenue Prediction to Your eCommerce Holiday Preparedness

Add Revenue Prediction to Your eCommerce Holiday Preparedness Learn how Microsoft’s Senior Program Manager and...

Why care revenue
Why Your Web Development Team Should Care About Revenue

Slow Web Performance Impacts Your Business It’s not unusual for eCommerce website development teams to work in a...

Holiday EComm
How to Prepare Your eCommerce Site for the Holidays

Last year, Blue Triangle discussed how important it is for business owners and site operations to load test for the...

how-fast-is-fast-enough
How Fast is Fast Enough? Why Web Performance Isn’t Always Everything

In 2006, Amazon discovered that for every 100 milliseconds of page load delay, their overall sales declined 1%. Other...

The Business Case For Choosing a CDN

Looking to evaluate your content delivery network? Thinking about switching providers? You’ve come to the right place....

Data Sci
Data Science and the Build Vs. Buy Dilemma

Identifying patterns in data can help businesses plan more effective website strategies. Many companies are adding Data...

NCAA
NCAA Basketball Selection Sunday Web Performance Analysis

March Madness is here. Millions of Americans are filling in their brackets online, predicting the Final Four and...

Valentines day
Valentine's Day Performance Analysis

Let's face it. We've all probably shopped at the last minute for practically every holiday and Valentine's Day is no...

superbowl
How 2016 Super Bowl Commercials Affected Advertisers' Website Load Times

On average, brands who advertised during the 2016 Superbowl saw their site’s page load time increase by 38% during the...

cdn-effectiveness 2
3 Ways to Validate Your CDN's Effectiveness

It's been proven over and over again that online sales suffer when shoppers have a slow website experience. So in order...

Boxing Day
Boxing Day (12/26) Web Performance Analysis

As gift card redemption rates skyrocket and consumers seek to spend their holiday cash online, the performance of...

Nov 2015 Web Perf
November 2015 Web Performance Case Study

Using our exclusive analysis, we report on how web performance impacted the conversions and sales of four different...

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