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Blue Triangle offers the only complete platform purpose-built for Continuous Experience Optimization powered by Business Outcomes

How Samsara's Project WOW Reimagines CX Beyond Fixing What's Broken

user experience Podcast
Most companies chase "frictionless" experiences. They want to make things smoother, faster, and simpler. But what if frictionless isn't the finish line? That's the question Emma Sopadjieva, Head of Customer...
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4 Surprising Truths About Employee Experience That Are Quietly Costing You Millions

user experience
In today's business climate, teams worldwide are constantly challenged to do more with...

Blue Triangle Recognized in the 2025 Gartner Magic Quadrant for Digital Experience Monitoring

user experience News
We’re proud to announce that Blue Triangle has been recognized as a Niche Player in the...

When AI Takes a Deep Dive Into Your Business (And Nails It Better Than You Expected)

Blog
Last week, Blue Triangle's CMO Chuck Moxley and I were invited to participate in a Google Cloud Partner webinar titled "Unlock the value of joint messaging for Google Cloud Build partners." During the

The Hidden Threat Hurting Your Conversions: JavaScript Errors

Web Performance Tag Governance Web Development Website performance
In user experience, focus often falls on performance metrics such as onload, INP, LCP, and CLS, but errors, especially hidden ones like JavaScript errors, can be just as damaging. A broken button or failed

The Importance of Website Optimization Through INP, CLS, and LCP

Web Development user experience Website performance
Picture this: a visitor clicks on your site, ready to learn more, sign up, or make a purchase. But before they can, the page hesitates—an image takes too long to appear, the layout jumps as an ad loads, or a

Lessons from Lowe’s: Climbing the 5 Rungs of Customer Loyalty

Ecommerce Digital Commerce Podcast
At Lowe’s, Mike Shady explained how the company built customer loyalty, rung by rung. Each rung represents a step toward loyalty. But as Mike, who led Lowe’s online business, cautioned in this episode of The

Blue Triangle Enhances Mobile App Analytics: Smarter Insights Into User Intent and Context

Digital experience optimization user experience Product Announcements
The way people shop has changed forever. For millions, the smartphone is the new storefront. But mobile apps aren't just an added channel, it’s where users browse, buy, and return again and again. Apps are

How Carhartt Uses Data-Driven UX to Predict Revenue Before Design

Conversion rate user experience Podcast
When most people think of Carhartt, they picture rugged workwear built to last: a bib overalls that farmers, ranchers, and tradespeople trust every day. But what's less obvious is that the company's digital

Clarity + Blue Triangle Integration: An Enhanced Way to Fix Digital Friction Faster

Product Announcements
Imagine watching a customer navigate your website. They pause over a form field, hesitate on a button, and then abandon the page. Every click, every scroll, every hesitation tells a story. But if you’re

How to Build a CX Culture People Actually Want to Join

user experience Podcast
At Microsoft, customer experience (CX) isn’t just about smoothing digital interactions. It’s about creating a movement that employees are proud and even excited to join. When Nick Paladino and I sat down with

5 Lessons for Prioritizing and Proving CX Impact

user experience Podcast
Customer experience leaders live in a paradox. On one hand, executives want proof that CX initiatives will deliver ROI. On the other hand, many of the most meaningful impacts such as loyalty, retention, and